The Stressed Consumer

the-stressed-out-consumerWorking with a local or regional business that can alleviate high stress or provide direct convenience for the overwhelmed consumer, and use this as a competitive advantage?

In most categories of business from automotive to consumer staples, a growing market is emerging with a stronger focus on bringing relief to pandemic-fueled consumer anxieties.

Read Full Article on WSJ.com:
Companies Target a New Market: The Stressed Out

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