With interest rates soaring and inflation not subsiding, “demand destruction” has become more than just another catch phrase. Auto dealers need a plan today.

ESA Car Keys | In-depth auto market insights on inventory, pricing, technology, distribution, consumer patterns and winning strategy.

Apple’s user privacy upgrades and walled garden of first-party data is sending shock waves through the digital advertising ecosystem.

ESA Car Keys | With three quarters in the books for the 2020 auto market, new trends unfold in pre-owned sales, lease returns, and dealer media decisions.

ESA Car Keys | The US car consumer never is “turned off.” Online car brand search continued through the dark sales months, as active dealers were then and continue to be rewarded.

ESA Car Keys | The auto market’s bumpy ride in 2020 has local dealers reevaluating their media mix. Adam Armbruster explains the how and why. [VIDEO]

ESA Car Keys | The US automotive market returns to pre-pandemic projections for volume, another positive sign along this strong recovery arc.

ESA Car Keys | Still waiting for results from July 4 as the US auto market pauses a bit on its dramatic recovery from the Covid-19 pandemic.

ESA Car Keys | The US auto market took a small step backwards on its recovery arc. Still, there are more than a few positive trends maintaining momentum.

ESA Car Keys | In this June 22 update, ESA’s Adam Armbruster highlights the surprise winners that have emerged in light of the rapidly changing automotive landscape.