Projecting the Auto Market into 2023
2022-06-27
ESA Car Keys | Brian Benstock of Paragon Honda provides a detailed outlook for the automotive market into 2023.
ESA Hosting Apple Data Hoarding Webinar, March 21
2022-03-04
ESA is hosting a March 21 Webinar, Apple Data Hoarding, highlighting key moves and strategy for businesses in the wake of Apple’s iOS 14.5.
A Monkey Wrench in the Ad Ecosystem
2021-10-26
Apple’s user privacy upgrades and walled garden of first-party data is sending shock waves through the digital advertising ecosystem.
What Happened to My Leads?
2021-10-09
Seeing your digital conversions go flat? Apple’s new user privacy updates to iOS are causing havoc for advertisers and big tech.
Apple’s Impact at the Local Auto Dealership
2021-09-28
ESA Car Keys | Apple’s iOS gives users an opt-out of tracking and sharing data with Google and Facebook. As a result, conversions are down and CPM’s are up.